Standard Ad Units

Leaderboards

Leaderboard ads occupy a consistent area on the page, and the size displayed to the user is dependent upon the screen size and device that is displaying the content.


Leaderboard ads consist of the following sizes:

  • 970x90
  • 728x90
  • 320x50

Leaderboard

Please allow three business days for testing and review.
Required Assets* Dimensions File Size Audio/ Video 3rd Party 1x1
Initial Secondary
Super Leaderboard
gif, jpg, png, swf
970x90 150K Polite download: N/A
User-initiated: N/A
N Y
Leaderboard
gif, jpg, png, swf
728x90 100K Polite download: N/A
User-initiated: N/A
N Y
Small Leaderboard
gif, jpg, png
320x50 40K Polite download: N/A
User-initiated: N/A
N Y

*All assets are required for display across various screen sizes and devices.
  • For all SWF creative, a static image must be provided as a default experience for non-compatible devices.

These ad units must be served in-house or by an accepted third party vendor:


All new vendors require 10 days lead time for testing and review.

Hardcoded URLs are not allowed.