Rich Media
Expandable
Product Description
Expandable banners provide a user-initiated panel to extend the ad beyond standard unit ad dimensions. The expanded panel allows extra space for guests to interact with the advertiser's message without leaving the page. Panel expansion direction in relation to the creative will be based on site's requirements and where the ad units are positioned on the page.
The expand may be initiated on roll-over or on-click. Whichever method is used, the same method must be used for closing the expand panel in order to maintain a consistent guest experience. The expanded ad unit must include a close button.
Expandable ads approved for the following ad sizes:
- 728x90
- 300x250
- 160x600
Ad Specification
Please allow
three
business days for testing and review.
| Asset | Dimensions | File Size | Audio/ Video | 3rd Party 1x1 | |
| Initial | Secondary | ||||
| Leaderboard gif, jpg, png, swf |
728x90, expands down to 728x315 | 40K | Polite download: 500K User-initiated: 2MB |
Y | N |
| Rectangle gif, jpg, png, swf |
300x250, expands left to 500x250 | 40K | Polite download: 500K User-initiated: 2MB |
Y | N |
| Skyscraper gif, jpg, png, swf |
160x600, expands left to 400x600 | 40K | Polite download: 500K User-initiated: 2MB |
Y | N |
- IMPORTANT: Any expand or floating creative must break out of i-Frames
- For third party served creative, only JavaScript tags will be accepted; Iframe tags are not accepted
- A default experience must be provided for non-compliant browsers
- Site reserves right of final approval on creative assets
These ad units must be served by an accepted third party vendor:
Development Details
Hardcoded URLs are not allowed.