Rich Media

Float to In-Page

The Float to In-Page ad opportunity provides the impact of a floating ad unit with the branding element of an In-Page ad unit. The floating portion of the ad overlays the content for a maximum of fifteen seconds before it resolves to the In-Page unit.

A close button must be present on the floating portion but the guest may also re-play the floating experience (on-click) from the In-Page ad unit. This allows the site visitor the ability to interact and control their ad experience on the site.

Float to In-Page

Please allow three business days for testing and review.
Asset Dimensions File Size Audio/ Video 3rd Party 1x1
Initial Secondary
Floating Unit
gif, jpg, png, swf		 400x400 100K Polite download: N/A
User-initiated: 2MB		 Y N
Resolving InPage Unit
gif, jpg, png, swf		 728x90
Leaderboard		 40K Polite download: 500K
User-initiated: 2MB		 Y N
300x250
Medium Rectangle		 40K Polite download: 500K
User-initiated: 2MB		 Y N
160x600
Skyscraper		 40K Polite download: 500K
User-initiated: 2MB		 Y N

  • Floating: Unit must include a "close" button, clearly visible on a solid background
  • Floating: Unit may be re-expanded by the guest on-click
  • IMPORTANT: Any expand or floating creative must break out of i-Frames
  • For third party served creative, only JavaScript tags will be accepted; Iframe tags are not accepted
  • The dimensions of the floating unit can be up to 400x400, or any ratio equaling no more than 160,000 square pixels (533x300, 450x355, etc)
  • If the Floating unit resolves to an Expandable ad unit, please follow ad specs for Expandable ads
  • A default experience must be provided for non-compliant browsers
  • Site reserves right of final approval on creative assets
  • Capping: Applied by vendor to floating portion only, at once per user per browser session

These ad units must be served by an accepted third party vendor:

Hardcoded URLs are not allowed.