OTV Media Kit

• Product Description
• Ad Spec
• Development Details

The Pencil Expand unit auto-expands, pushing down the page content immediately upon page load. This ad allows a large space to communicate the advertiser's message without covering site content. The auto-pushdown/ad expansion is limited to five seconds and automatically retracts on the sixth second, allowing the page to roll-up. The guest may initiate re-expansion of the ad unit for further interaction.

Pencil Expand

• IMPORTANT: Any expand or floating creative must break out of i-Frames
• Pencil Expand: May auto-expand for 5 seconds, must collapse on 6th second
• Pencil Expand: Subsequent expands must be user-initiated on-click
• Pencil Expand: A close button must be present at all times to allow the site visitor full control over the ad experience
  • For in-house served ads, please do not include button, it will be added via the ad template

• For third party served creative, only JavaScript tags will be accepted; Iframe tags are not accepted
• For ads served in-house:
• • Polite download file allowance does not apply to creative served in-house
  • The top-right 30x30 pixel area will be overlaid by the expand/close button via the ad template, please do not include these button within creative
  • Expand/collapse functionality is controlled by the site through ad template
• 952x66 backup non-expanding strip required
• A default experience must be provided for non-compliant browsers
• Site reserves right of final approval on creative assets
• Capping: Applied by ad server (in-house or third party), auto pushdown capped at once per user per day

This ad unit may be served in-house or by an accepted third party vendor: