Rich Media

Wallpaper & Medium Rectangle

The Wallpaper ad opportunity provides additional branding space on a page. The Sponsor's creative content layers or "wallpapers" over the current site background to add branding elements that frame in the page content.

Wallpaper creative remains on the page for scheduled flight; there is no close button, capping, or timeout required. Wallpaper areas are clickable and the background is served as a stand alone unit or from the Medium Rectangle on the page.

Wallpaper ad opportunity includes creative in the following sizes:

  • 300x250 - Medium Rectangle
  • 188x1050 - Wallpaper Right Panel
  • 188x1050 - Wallpaper Left Panel

Wallpaper

Please allow three business days for testing and review.
Asset Dimensions File Size Audio/ Video 3rd Party 1x1
Initial Secondary
Medium Rectangle
gif, jpg, png, swf		 300x250 40K Polite download: N/A
User-initiated: N/A		 N Y
Wallpaper
gif, jpg, png		 188x1050
Right Panel		 40K Polite download: N/A
User-initiated: N/A		 N Y
188x1050
Left Panel		 40K Polite download: N/A
User-initiated: N/A		 N Y

  • Site page content is 1000px wide:
    • On a screen resolution of 1280px wide, approximately 128px of wallpaper will be visible on either side of the content
    • On a screen resolution of 1400px wide, 188px of wallpaper will be visible on either side of the content
  • Including copy in Wallpaper creative is not recommended, text within a logo is OK
  • No animation allowed within Wallpaper panels
  • A default experience must be provided for non-compliant browsers
  • Site reserves right of final approval on creative assets
  • Wallpaper cannot scroll in Internet Explorer 6

This ad opportunity must be served in-house.

Hardcoded URLs are not allowed.