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IN-HOUSE RICH MEDIA ADS: ECLIPSE EXPANDABLE AD    


    Dimensions:
996x40 and 996x293

    File Size:
996x40: 10K or less, Flash
996x293: 50K or less, Flash
996x40: 10K or less, Gif/JPG
996x293: 40K or less, Gif/JPG
Note: File sizes may vary slightly, combined total of the two should not equal more than 60K for Flash, and 50K for Gif/JPG

    Audio:
Accepted: Yes
Must be user-initiated, on click
Must include a "Mute" button (at least 25x25 pixels, and clearly visible)

    Video:
Accepted: Yes
Must be user-initiated, on click
File size cannot exceed 2MB
Video must include "Play", "Pause", "Stop", and "Mute" buttons
Video file must be loaded separate from Expandable files. See detailed specs on How to Create and Load an External/Sub Movie.

    Accepted File Types:
Gif, Animated Gif, JPG, Flash (see General Flash Guidelines)

    Looping:
Accepted: Yes, no limit

    Lead Time:
Allow five business days for testing and review

    Third Party Ad Serving Requirements:
996x40:
- Accepted. See approved Third Party Standard Ads.
996x293:
- Not Accepted - all ads must be locally served by Disney Interactive Media Group.
- 1x1 pixel tracking and click tracking is allowed from DIMG approved vendors.

    Alt Text:
30 characters max

    Additional Details:
Important: The upper-right 50x18 corner of both the 996x40 and 996x293 must be left void of any text or busy images, to accomodate the "open" and "close" button. The "open" and "close" button will be implemented by Walt Disney Internet Group and should not be included in the creative.