 |
970x418 (full expand size) |
|
970x66 Strip (non-expanding and back-up file required)
|
|
970x418 Strip Expand
 - 60K or less, Flash
- 60K or less, Gif/JPG |
|
970x66 back-up Strip
- 40K or less, Flash
- 40K or less, Gif/JPG
|
|
Must be user-initiated, on click |
|
Must include a "Mute" button
|
|
Note: Audio initiation must be its own action, if user 'clicks to expand' ad there must be a second control to initiate audio
|
|
Expand must include a "Close" button (vendor served assets only, does not apply to site-served assets - see additional details below) |
|
Re-Expansion of 970x66 must be user-initiated, on-click
|
|
Gif, Animated Gif, JPG, Flash (see General Flash Guidelines)
|
|
Allow five business days for testing and review
|
|
Accepted: Yes, from Doubleclick, MediaMind, Eyewonder, Pointroll, and Unicast or ads may be locally served by Disney Connected and Advanced Technologies.
|
|
Site-served assets
- The top-right 35x35 pixel area should not have text, buttons, or graphics. The area will be overlaid by the expand/close button
- Expand/collapse functionality is controlled by the site.
- 970x66 backup non-expanding strip required
- Auto expand experience is limited to 8 seconds - on 9th second ad must 'retract'
- Intro panel (auto-expand) is capped at once per user per day, any additional expands will be user initiated.
|
