Overview

Sponsored By Logos are special branding opportunities tied to a sponsorships. Depending on the device and screen sizes, one of two ad sizes will be displayed:

  • 320×50
  • 88×31

Approved Vendor List:

  • Click to view our Approved Vendor list.
  • Please note that this is a living document, so check back regularly for updates. Because some platforms have exceptions and new endpoints are added frequently, this list does not guarantee the ability to serve all formats or ad types for every vendor.  Please ask your AE or Account Manager for the most-up-to-date information.
  • If you do not see your preferred vendor listed, please reach out to your AE or Account Manager who can assist you by submitting a New Vendor Request on your behalf.
  • For Brand Study, Attribution and Viewability vendors, please contact your AE or Account Manager for vendor approval and compliance with our Terms & Conditions.

Availability

Example

Ad Specifications

Please allow three business days for testing and review.

Assets Dimensions File Size
Initial Secondary
Audio/Video 3rd Party 1x1
Sponsored-By Logo - large
gif, png
320x50 35K Polite download: N/A
User-initiated: N/A
N Y
Sponsored-By Logo - small
gif, png
88x31 10K Polite download: N/A
User-initiated: N/A
N Y
*All assets are required for display across various screen sizes and devices.

Additional Details

  • All logos must be on a transparent background, aligned to the left of the ad space.
  • Both ad sizes must be provided to cover the full spectrum of screen sizes.

General Guidelines

  • Site reserves the right of final approval on creative assets.
  • The advertising content must be clearly identifiable as an advertisement, as opposed to a link within site content. Advertisers must be clearly identified by name in at least one frame of the advertising content.
  • Ad units that have a white or partially white background must be bound by a visible one (1) pixel non-white box built into the graphic. Creative must still meet size specifications with border.
  • All advertisers must have a privacy policy, no more than (one) 1 click from the linking page to the Ad unit.
  • Ad units must have a linking URL that resolves to an active page.
  • All Flash and third party creative must open a new window.
  • Placeholder or non-final ad content will not be considered as “proxies” for final creative.
  • ABC OTV’s ad server, FreeWheel, is IAB compliantSAS-70 certified, and Media Rating Council (MRC) accredited.